The Ministry of Transport and Communications entrusted the branding of the building to Advertising Agency Media Design. Part of the project to build the desired look was the installation of PVC inscriptions and an Etalbond sign with embossed letters.

Embossed channel letters for the Ministry of Transport and Communications

A white aluminum composite panel with PVC film inscriptions has been installed along the length of the building. 3M Scotchcal 50 is a high-end polymeric film designed for flat and slightly curved surfaces. An excellent choice for window, shop window, car and non-illuminated signs with a composite panel base. For the “face” of the building, we wrapped the visor with a matte bond and installed an embossed letters on it, made of 3mm plexiglass opal, covered with PVC film.

Durable and representative advertising

The non-illuminating embossed sandwich letters are made of at least two materials and are suitable for indoor and outdoor advertising. They are spectacular because they combine the properties of different materials, and each of them has a wide palette of colors and designs.

On the other hand, the aluminum composite panels known as Etalbond are guaranteed for a long life. The material has high resistance and once installed, remains with an unchanged appearance over time. All this in combination creates a long lasting and representative advertisement for many years to come.


Client: Ministry of Transport and Communications


Date: June 2022


Warranty: 3 years


City: Sofia