Located in the heart of the city of Plovdiv, the modern establishment Jazz café attracts with its refined atmosphere, pleasant music and a wide selection of drinks – aromatic warm or branded alcoholic drinks. You will find it at 26 Petko Karavelov Street. Here you will immerse yourself in a relaxing and stylish atmosphere, to the sounds of jazz music. In addition to a variety of drinks, the bar also offers fresh appetizers, served with attention to every detail.

For the branding of the bar, the owners turned to advertising agency Media Design. We created a themed outdoor advertising design that perfectly matched the spirit and style of the site.

Illuminated Etalbond sign with embossed letters above the entrance

We made a sign of Etalbond in matt black color, in combination with plexiglass opal embossed letters. The black and white sign stands out against the facade of the large business building in which the bar is located. The illuminated advertisement is firmly mounted directly above the entrance of the establishment so that it is stable and safe. At night, only the channel letters shine brightly in white color and clearly outline the bar location.

We used G.O.Q LED modules for reliable and long-lasting illumination of the advertisement. The sign is covered by a 3-year warranty thanks to these LED modules, and it will work without the need for maintenance for at least that much longer.

A smaller circular double-sided sign directs to the bar

As part of the Jazz Café branding, we also produced and installed a smaller circular double-sided sign. This console sign, made of matte black Etalbond, features embossed plexiglass letters displaying the bar’s logo on both faces. The sign is non-illuminated and serves as a clear indicator to passers-by that a bar is located at this spot. It is easily visible from both directions of the street.

With the placement of these two Etalbond signs, the bar now has a durable and reliable outdoor advertisement that highlights its individuality and makes it attractive and presentable.


Client:  Jazz cafe


Date: March 2021


Warranty: 3 years


City: Plovdiv