Located in the heart of Plovdiv, Hotel Odeon awaits you with its cozy and sophisticated atmosphere, providing a breathtaking view of the Ancient Forum and Odeon. This iconic hotel, representing the city under the hills, is renowned for its hospitality and aristocratic charm, exemplifying a friendly and positive attitude towards every guest. It offers boutique-style rooms that transport you to the era of the old urban intelligentsia, immersing you in the rich history of Plovdiv. Additionally, its central location grants tourists convenient access to many of the city’s architectural landmarks.

During one of the hotel’s recent renovations, the owner approached us about rebranding the promotional items. We designed the hotel’s overall outdoor advertising.

A sign with an attractive appearance welcomes guests to the hotel

We made an Etalbond sign with embossed illuminated letters that is mounted just above the entrance. It recreates the aristocratic style of the hotel and perfectly fit into the setting. We used the colors of the hotel – burgundy and gold – for the face of the sign. And the embossed letters are a combination of plexiglass and 3M Translucent film. An advantage of this illuminated advertisement is its spectacular transformation at different times of the day. During the day it looks like a sign and at night like illuminate channel letters.

This type of advertising signs are widely used by various businesses because of their elegant appearance, strength and high durability. The material allows to make signs of more non-standard shapes and sizes.

A double-sided illuminated sign indicates the location of the hotel

We also installed a console sign with aluminum profiles and an acrylic face immediately to the side of the entrance, which serves as an imformative sign. With it, the Odeon Hotel is visible along the street and does not go unnoticed. The sign again reflects the image of a sophisticated and first-class hotel. The aluminum sign system we use guarantees a perfect appearance of the ads and their long life.

For the signs for the hotel branding, we used reliable and efficient LED lighting – the G.O.Q LED LED modules. They achieve a uniform and bright illumination of the signs, which also guarantees safety and security.


Client: Hotel Odeon


Date: November 2018


Warranty: 3 years


City: Plovdiv